In the ever-evolving landscape of social media and digital influence, lifestyle influencers hold a special place, captivating audiences with their unique blend of fashion, beauty, travel, wellness, and everyday inspiration. As of 2024, India boasts a vibrant community of influencers who are not just trendsetters but also cultural icons, shaping the way millions of people perceive and engage with lifestyle choices.
Here’s a curated list of the top 10 lifestyle influencers in India who have left an indelible mark on the digital sphere:
Followers: 301k
Debasree Banerjee is a beauty and lifestyle guru whose honest reviews and practical tips have earned her a loyal following. From makeup tutorials to wellness routines, she keeps her audience informed and inspired, encouraging them to prioritize self-care and self-expression.
Followers: 1.8M
Known for her bohemian-chic style and wanderlust-inducing travel diaries, Kritika Khurana embodies the free spirit of the modern Indian woman. Through her captivating content, she encourages her followers to embrace adventure and live life to the fullest.
Followers: 723k
Santoshi Shetty’s Instagram feed is a visual delight, brimming with stunning travel destinations, fashion inspiration, and wellness tips. With her effortless style and infectious positivity, she transports her followers to exotic locales while promoting a balanced lifestyle.
7. Larissa D’Sa
Followers: 798k
A globetrotter and content creator extraordinaire, Larissa D’Sa enchants her followers with her wanderlust-filled adventures and captivating storytelling. From exploring hidden gems to sharing skincare secrets, she invites her audience to join her on a journey of discovery.
6. Sejal Kumar
Followers: 824k
With her infectious energy and relatable content, Sejal Kumar has carved a niche for herself in the lifestyle influencer space. From fashion hauls to travel vlogs, she offers a glimpse into her vibrant world, inspiring young Indians to pursue their passions fearlessly.
Followers: 3.7M
With her impeccable sense of style, Ritabhari sets trends and inspires her followers to embrace their unique fashion sense. She regularly shares outfit ideas, fashion tips, and beauty tutorials, helping her audience stay updated with the latest trends. Her beauty tips range from skincare routines to makeup hacks, making her a go-to source for beauty enthusiasts.
Followers: 1.9M
A fashion maven and trendsetter, Komal Pandey’s magnetic personality and distinctive style have earned her a dedicated fan base. From fashion tips to body positivity, she empowers her followers to embrace their uniqueness and express themselves through fashion.
Followers: 1M
Nitibha Kaul rose to fame as a contestant on Bigg Boss 10, where she captivated audiences with her charm and intelligence. Since her stint on the reality show, she has transitioned into a successful lifestyle influencer, sharing her journey and insights with a growing audience on social media.
Followers: 1M
Ashna Shroff is a multifaceted influencer known for her impeccable sense of style, beauty expertise, and insightful lifestyle advice. Through her engaging content, she empowers her followers to embrace their individuality and live authentically.
Followers: 2.2M
Diipa Khosla, an international influencer, seamlessly blends traditional Indian fashion with modern Western styles. She shares insights on beauty, luxury travel, and family life, making her a comprehensive lifestyle icon.
